How to Sell Your CNC-Made Products on Etsy and Facebook Marketplace: A Step-by-Step Guide
The rise of CNC (Computer Numerical Control) machines has empowered makers, hobbyists, and small business owners to create beautiful, high-quality products with precision and efficiency. Whether you’re crafting custom signs, intricate wall art, cutting boards, ornaments, or unique home décor, there’s a thriving market for handmade CNC creations.
If you’re ready to turn your passion into profit, this guide will walk you through how to start selling on Etsy and Facebook Marketplace, two of the most powerful platforms for small makers.
Step 1: Choose Your Product Niche
Before listing anything, decide what type of CNC products you want to sell.
Ask yourself:
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What do I enjoy making?
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What products have I perfected?
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What is trending or in demand?
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Can I produce it efficiently?
Hot-selling CNC products include:
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Personalized signs and nameplates
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Home décor (wall art, key holders, coat racks)
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Cutting boards and kitchen items
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Holiday ornaments and seasonal décor
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Business signage or display pieces
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Puzzle maps or state outlines
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CNC-carved gifts (anniversary, wedding, housewarming)
Pro Tip: Start with 3–5 core products you can make well, consistently, and at a profit.
Step 2: Take High-Quality Photos
Your photos sell your product before the description does. Invest time in capturing your work professionally.
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Use natural lighting or a soft lightbox
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Include multiple angles
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Use plain, clutter-free backgrounds
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Add context: show your sign hanging on a wall, cutting boards on a countertop, etc.
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Highlight details and close-ups of craftsmanship
Bonus Tip: Lifestyle images (your product in use) perform better on both platforms.
Step 3: Create a Brand Name and Logo
Even if you’re a one-person shop, a clear brand name helps you stand out and builds trust.
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Choose a name that reflects your style or product line (e.g., “Rustic Edge Woodworks” or “PrecisionCraft Signs”)
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Create a simple logo using tools like Canva or hire a designer
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Use the same branding across Etsy, Facebook, your packaging, and business cards
Step 4: Set Up Your Etsy Shop
Go to Etsy.com and click “Sell on Etsy”
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Create an account or sign in
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Choose your shop name (make it memorable)
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Add a banner image and shop logo
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Create your first listing:
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Title: Use keywords (e.g., “Personalized CNC Carved Wooden Family Name Sign”)
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Photos: Upload at least 5-10 quality images
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Description: Be detailed – include material, size, customization options, and care instructions
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Tags & Categories: Use all 13 tags to describe your item
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Pricing: Include cost of materials, time, and profit margin
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Shipping: Use Etsy’s calculated shipping or flat rate (factor in box size and weight)
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Pro Tip: Enable Etsy Ads and offer free shipping for a visibility boost.
Step 5: Start Selling on Facebook Marketplace
Facebook Marketplace is great for local and low-shipping-cost items.
Go to facebook.com/marketplace
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Click “Create New Listing”
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Choose “Item for Sale”
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Upload photos and enter:
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Title (use keywords)
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Price (be competitive with local listings)
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Category (e.g., Home Decor, Handmade, etc.)
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Description (similar to Etsy, include materials, custom options)
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Delivery method (local pickup or shipping)
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Pro Tip: Also post in relevant buy/sell groups and craft fairs or maker groups in your region for added exposure.
Step 6: Promote Your Products
Don’t just list and hope! Drive traffic using:
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Instagram and Facebook pages with your brand name
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Behind-the-scenes content or timelapse videos of your CNC machine in action
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Posting in local maker or gift groups
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Offering seasonal promos (e.g., “Mother’s Day Custom Signs!”)
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Using Etsy’s coupon system (send follow-up offers to past customers)
Pro Tip: Consider giveaways to build followers quickly.
Step 7: Deliver Great Customer Service
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Respond to messages promptly
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Offer realistic production and shipping timelines
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Send tracking info and thank-you messages
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Follow up after delivery for feedback or reviews
Positive reviews and quick responses are critical to ranking higher on Etsy and Facebook.
Step 8: Package Like a Pro
Packaging matters—especially for handmade items.
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Use custom tissue, thank-you cards, or logo stickers
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Ensure safe delivery with bubble wrap, sturdy boxes, and corner protection
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A great unboxing experience = repeat customers
Step 9: Track Your Sales and Refine
Use simple tools (like a spreadsheet or Etsy’s dashboard) to track:
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Best sellers
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Customer locations
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Repeat buyers
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Profit margins
Refine your product offerings over time to focus on your most profitable and popular items.
Final Thoughts
Selling CNC-made products online is a rewarding way to turn your creativity into income. With the right setup on Etsy and Facebook Marketplace, you can build a loyal customer base and grow your brand steadily.
Start small, be consistent, and treat each customer like gold—success will follow.